ALEX BEAUCHAMP / SR. MID-MARKET ACCOUNT EXECUTIVE

Hi, I’m Alex.

I’m a methodical SaaS seller with nearly a decade of experience across Oracle, Toast, Celigo, and Route.

My approach is grounded in Gap Selling: understand the current state, define the future state, quantify the gap, and build a business case for change.

I’m also deeply technical and focused on AI, APIs, MCPs, databases, agents, and applications. I use that knowledge to sell technical products more credibly and build better GTM systems.

$1.7M ARR closed127% quota$17K MRR complex dealAI + GTM systems
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WHAT I BRING

Sales discipline, technical fluency, and GTM creativity.

I use the same approach across the work below: understand the commercial problem, understand the technical constraints, then build the clearest path to a useful outcome.

01Gap Selling

Current state, future state, and the cost of inaction—turned into a case for change.

02Technical product fluency

Enough depth to have real conversations with product, data, and engineering teams.

03Commercial leverage

Account plans, ROI tools, and GTM automations that make the sales motion more efficient.

01 / GTM AUTOMATION

I build GTM automations that give sellers more leverage.

I have spent years doing the manual work behind pipeline: researching accounts, deciding where to spend time, preparing for discovery, and building the business case. When that work repeats, I look for a way to automate it.

The workspace on the right is one example—an account-prioritization automation I built for myself. The same approach can help a team focus on higher-quality accounts, prepare faster, and enter conversations with better context.

LIVE SIGNAL WORKSPACE / CRUSTDATA● API CONNECTED
⌘
01
Start with the account.

One workspace for the company changes that shape outreach, discovery, and account priority.

01
Complete account context

Firmographic, growth, hiring, funding, traffic, and buyer data in one view.

02
AI-powered prioritization

Interprets changes, ranks the strongest signals, and surfaces the accounts worth focusing on first.

03
Business-case-ready research

Turns signals into an outreach thesis, discovery questions, and a path to a business case.

02 / AI PRODUCT DEPTH

I build AI products and understand the architecture behind them.

For an AI company, that means I can work with product, engineering, and technical buyers without a translation layer. I understand and build with MCPs, APIs, tool integrations, data, agent workflows, structured outputs, and ChatGPT/Claude interfaces.

Tyra on the right is one example: an AI decision app built around inventory, tool-backed responses, and a recommendation a user can act on.

ChatGPTCHATGPT APP STOREOpen Tyra in ChatGPT↗One of the first 500 apps in ChatGPT
I want a great dinner with a friend Friday. Somewhere that feels like a night out.
What's the move tonight?
Tyra is AI and can make mistakes. Check important info.

Hardcoded product demo · no live recommendations

03 / GTM PRODUCT THINKING

I turn GTM ideas into products that create pipeline.

I think about GTM beyond the sequence and the call. Where there is a broken buyer experience or wasted manual work, I see a product opportunity.

Gist is one example: a personalized video and voice platform that lets a seller record once, tailor each opening with AI, distribute through LinkedIn and Gmail, and use engagement signals to guide follow-up.

No links. No context switching.Built around native delivery where prospects already work.
Gmail logoUpload directly to GmailRich media arrives in the inbox.
LinkedIn logoNative playback in LinkedIn DMsPersonalized media plays inside the DM.
Gist personalized video shared in LinkedIn and Gmail
Gist in LinkedIn and GmailOne real recording, account-specific personalization, native distribution, and engagement signals for follow-up.
04

REVENUE RECORD

Nearly a decade of quota-carrying sales experience.

These are not hypothetical GTM ideas. I have sourced pipeline, run discovery, built ROI models, worked multi-threaded deals, and closed business across Oracle, Toast, Celigo, and Route.
01RouteSr. Mid-Market AE

27 self-sourced opportunities · $80K qualified pipeline · $19K closed-won MRR · 114% quota

02CeligoMid-Market AE

$1.7M ARR closed · 127% quota · top 10% performer · $10K → $90K ARR expansion

03Toast + OracleAE + SDR

60+ net-new accounts · 200% market growth · $800K cloud opportunity sourced

OPEN TO THE RIGHT ROLE

AI AE, mid-market or enterprise AE, and GTM opportunities.

alexander.awb@gmail.com

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